The leading iGaming platform BC.GAME has secured a significant partnership with English Premier League Club Leicester City Football Club, becoming the club’s “Official Principal Partner” in a multi-year deal.
Moreover, in alignment with this partnership, the iGaming project also launched a new token, the $BC, which is set to elevate users’ iGaming experience.
Strategic Partnership with Leicester City Football Club
BC. GAME’s partnership with Leicester City Football Club, valid from August 2024 to May 2026, will amplify its global reach and bring new key players within its iGaming ecosystem.
This collaboration marks a significant milestone for both parties. Starting with the 2024/25 season, the Leicester City football team will wear newly rebranded jerseys with BC. GAME’s branding on the shirt fronts.
Leicester City Football Club is a force within the English Premier League. Also, its success over the years has earned it a strong reputation and a passionate fanbase, which has led to international recognition.
Leicester City rose with their Premier League triumph in 2016 and further cemented their legacy by adding the FA Cup to their trophy cabinet in 2021. With a rich history and a dedicated following, Leicester City continues to be a captivating club both on and off the pitch.
BC.GAME Signs $40 Million Deal to Become Principal Partner of Leicester City
The iGaming platform BC.GAMEO has signed a landmark $40 million deal to become the “Official Principal Partner” of English football club Leicester City, according to an announcement from Leicester City on July 5. This partnership marks one of the most significant in Leicester City’s history, with BC.GAME’s branding set to prominently feature on the shirt-fronts of Leicester City’s Men’s First Team and adult replica shirts starting from the 2024/25 season.
As part of the expansion, BC.GAME will introduce its proprietary cryptocurrency, $BC, a native token of the BC.GAME platform designed to provide unique value to both token holders and platform users through a variety of incentives and practical features. $BC serves not only as the governance token but also as the utility token for the game products on BC.GAME.
Elevating the iGaming Experience with $BC
It is known that BC.GAME strengthens its commitment to player experience, and as such, it is launching $BC, a native cryptocurrency designed to enhance user engagement.
Developed in response to extensive community feedback, $BC offers a more integrated and rewarding platform. In contrast, the token serves as the ecosystem’s core, facilitating transactions for in-game purchases, access to exclusive features, and more.
Moreover, BC.GAME has implemented a comprehensive plan to fuel $ BC’s growth, encompassing community airdrops, liquidity mining initiatives, and strategic marketing campaigns.
These efforts are supported by a robust tokenomics framework, aiming to create a thriving market and deliver consistent user value. Early adopters and active participants will be rewarded through community airdrops, while liquidity mining ensures that $BC remains a stable and valuable asset.
Beyond Gaming: Fostering Community and Innovation
The introduction of $BC signifies a significant step forward for BC.GAME, enhancing gameplay and offering a strong sense of community among players.
Notably, as BC.GAME has been a prominent supporter of the Bitcoin Lightning Network since 2019, showcasing its dedication to advancing the crypto space. This commitment is further reflected in the innovative transformation of the “B” in their logo to “â‚¿” on the jerseys.
Additionally, BC. GAME’s node ranks 16th on 1ml.com, highlighting its leading role within the crypto community.
About BC.GAME
BC.GAME is a leading iGaming platform that provides a superior user experience through a vast library of enticing casino games, an integrated sportsbook, and a thriving community.
BC.GAME continuously innovates and prioritizes player engagement, fostering a dynamic and rewarding environment.
It is committed to pushing the boundaries of the crypto gaming industry, as evidenced by its early adoption of the Bitcoin Lightning Network and its native cryptocurrency, $BC.
Visit BC.GAME’s website and follow them on social media platforms like:
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